Valpak offers a variety of formats including coupons, flyers, magnets and customer supplied inserts – all delivered in that familiar blue envelope consumers have been welcoming into their homes for 40 years. View a complete description of our Advertising Options & Formats.

Did you know that Valpak is delivered to more than twice as many Metro Richmond households as the Richmond Times Dispatch? Each month Valpak is mailed to 360,000 addresses in the Richmond/Tri-Cities area. Plus, advertisers have the option of choosing from thirty six different geographically targeted mailing zones (Neighborhood Trading Areas or NTA's). You can find out more by viewing:

Metro Richmond Valpak Mailing Schedule
Metro Richmond Valpak Map
Metro Richmond Valpak Deadlines

With Valpak you can also target your prospects demographically. Our mailing zones or "Neighborhood Trading Areas (NTA's)" are each profiled with over seventy five Demographic Characteristics. This allows you to target your message based on Household Income, Home Ownership, Family Size, Education, etc.

Interested in advertising outside of the Metro Richmond area? No problem! Valpak makes it easy for you to mail across Virginia, Mid-Atlantic or even North America. By utilizing our Regional/National Mailing Schedule advertisers can easily set up a campaign to reach up to 115 U.S. Nielson markets (DMA’s) across the United States and Canada.